Sunday, February 3, 2013

Super Bowl Commercials

So what did everyone think of the super bowl commercials tonight? In my opinion, they were not all that great. There were a few that I really liked, though, such as the Doritos commercial with the goat. Goats are cute. Any lame commercial is better if you put a goat in it.

However, putting Stevie Wonder in a commercial does not make it cool. Two young guys drag a chair all over city sidewalks and park it in front of a famous blind singer, and suddenly the beer they brought with the chair is cool? Sorry.

Then there were the pistachios. Human sized, dancing pistachio nuts. And leading them, that Korean guy name PSY, dancing Gangnam stye with pistachio nuts. PSY has left people all over the globe wondering how and why his weird video became the number-one, most-watched song and dance ever on you tube. He's so uncool, he's cool. But putting the world's most famous weird dancer on stage with dancing pistachios just isn't funny or cool. PSY is cool, in the minds of millions or billions, but the commercial was not.

The Clydesdale commercial was cute, but too cute, if you know what I mean. A man raises a baby Clydesdale to become a parade horse. He sees a team of Clydesdales in a parade one day and thinks he sees the one he raised. Later, he gets into his truck to go home, but down the street comes this huge Clydesdale. His horse had recognized him and run off to greet him before he drove away. Of course it's cute, but what does it have to do with drinking beer?

In future, before companies spend millions of dollars per second for a commercial during the super bowl, they might remember this: animals are cute. Famous musicians, not so much. It has to be way cheaper to hire a goat or a horse than a guy as famous as Stevie Wonder or PSY.

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